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Larry Ferlazzo
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NBA great and now-announced Reggie Miller made this commercial in the 1990s.
I’m adding it to The Best Videos & Articles Where Athletes Explain How Reading & Writing Well Has Helped Their Career – Help Me Find More.
Below the video, I have embedded a tweet where he talks now about making the video:
Overlooked reason for the literacy crisis is that media has stopped pushing reading entirely. As recently as the 1990s books were at the center of culture. As kids it was drilled into us that to be successful, you had to read. We need a national campaign to make kids read again. https://t.co/ycuMnWSowl
— Boze the Library Owl (@SketchesbyBoze) March 9, 2026